News publishers lose half their Google search traffic in two years: Google Web Search traffic to news publishers declined from 51% to 27% between 2023-2025 while Discover feed climbed to 68%, creating volatility for content creators. https://ppc.land/news-publishers-lose-half-their-google-search-traffic-in-two-years/ #News #Publishing #GoogleSearch #DigitalMarketing #ContentCreation
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News publishers lose half their Google search traffic in two years: Google Web Search traffic to news publishers declined from 51% to 27% between 2023-2025 while Discover feed climbed to 68%, creating volatility for content creators. https://ppc.land/news-publishers-lose-half-their-google-search-traffic-in-two-years/ #News #Publishing #GoogleSearch #DigitalMarketing #ContentCreation