One of my Board members reminded me of a modern dynamic.
For larger vendors (think professional services), they only have 3 or 4 *large* customers that they think about. Everyone else gets substandard service, or worse.
Oh, they'll accept payment. But good luck getting what you paid for.
#The21stCenturySucks
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RE: https://mastodon.social/@Mark_Harbinger/115766950819232281
While this approach can be treated by some executives as "sustainable" for business, for long-term it's not a good idea.
Large clients often require broader range of services which means that more people and resources are needed, so they have to pay more.
Smaller clients generally don't need as broad services as big clients, but they need to be provided with services that contribute to their growth. Providing smaller client with worse services is very unprofessional and harms business of the client.
From long-term perspective, it's better to have client that is growing and getting bigger which works in both ways: client gets bigger, so budget for services also grows.
I'm always saying that it's important to be a partner for the client, not simply a provider of services. The purpose of providing services is to contribute to growth and success of the client, regardless of size of the organization.